Sunday, August 24, 2008

My Five Cents: The Black Sheep Of The Franchise...


Has anyone else noticed that on Law & Order: Criminal Intent they are not allowed to use certain brand names and thus have to substitute letters or use poorly constructed imitations, like DJL for DHL and V-Boost for Viagra? This is not a problem shared by either the original or the sex crimes permutation of the series. I can only assume this is a new issue stemming from the show’s move to the USA Network; after all, their budget for clearance must be smaller on a cable network than on NBC. Just look at the difference in their marketing budget for this season; I had no idea the show had even begun again until I saw an ad for the season finale airing tonight. Thank God for marathons!

No comments: