With all of the promotional materials the publicists at the CW have been sending me for long-lived shows like One Tree Hill and Supernatural, as well as fan favorite Gossip Girl and soon-to-be-fan-favorite Life Unexpected, it's easy to get so caught up in clips by the dozen, screeners, and the occasional "as seen on TV" product ad to realize something is absent from the equation. But when the dust settles, the missing link becomes apparent: they have said nothing and more importantly sent nothing for Smallville, despite rumors floating that this ninth season might be the final one.
Now, admittedly, I do not watch Smallville. I tried it for a few episodes back when it, and it's star Tom Welling, was still fresh-faced, but I found it just wasn't for me. I'm not surprised it has managed to withstand the test of time, though, because the mythology around the show that stems from the Superman comics has been more fleshed out on-screen with interesting characters such as Michael Rosenbaum's Lex Luthor, Justin Hartley's Oliver Queen, and Allison Mack's Chloe Sullivan.
Allison Mack. I always knew her as the tag-along to Marnette (then Marnie) Patterson in Camp Nowhere, but over the years she has matured greatly and developed a fan following that is even greater. In fact, it was intriguing to learn that her fans have been in uproar of late due to their favorite leading lady's lack of prominent storyline after nine long, dedicated years with the show. Is it because the character of Chloe was only recently introduced in the mythology of the comics (due primarily to the popularity of Mack's small screen persona), while others like Lois Lane started it all? Or is it because the writers simply created Chloe to be a supporting character, regardless of the online outcry?
No one in the media is really talking about the issue, nor the motivation behind it, most probably because the show is on its last legs and has never received much critical acclaim. Regardless, the fans want their voices heard, and not to be outdone by fans of sister shows like Supernatural (some of whom have started fundraising campaigns for the stars' favorite charities), Chloe Sullivan fans have decided that taking to message boards, forums, and social networking sites is not enough anymore. Rumors are circulating that a few very devoted and special fans will be taking out a billboard to honor Allison Mack and her talent and hard work for the last nine years. If the network, nor the show itself, won't pay respect, at least the fans want her to know she is appreciated.
Fan campaigns have driven huge things in the past-- awareness campaigns for under publicized causes, second seasons for fledging new programs, and even distribution deals for independent films based on the actors starring in them-- but this is colossal in its own respects. I will be driving around Hollywood looking for this billboard; the news of it more than has me intrigued...perhaps enough to tune in and see what all the fuss is about.